A Tribute To Uncle Pai (Anant Pai) on his 82nd Birthday

Reading is more than just an ability – it is a source of immense joy and even a melting pot of nostalgia. No one got this message across better than the lovable Uncle Pai. Google pays tribute to everyone’s dear Uncle by dedicating a Google doodle in his honor. Today is his 82nd birthday; today (17th September) is the birthday of a precious part of our childhood.

Anant Pai (Konkani: अनंत पै) (17 September 1929 – 24 February 2011), popularly known as Uncle Pai, was an Indian educationalist and creator of Indian comics, in particular the Amar Chitra Katha series in 1967, along with the India Book House publishers, and which retold traditional Indian folk tales, mythological stories, and biographies of historical characters. In 1980, he launched Tinkle, a children's anthology, which was started under Rang Rekha Features, India's first comic and cartoon syndicate, that lasted till 1998, with him as the Managing Director.

Amar Chitra Katha
The idea behind starting a comicbook series devoted to Indian culture and history came to Pai from a quiz contest aired on Doordarshan in February 1967, in which participants could easily answer questions pertaining to Greek mythology, but were unable to reply to the question "In the Ramayana, who was Rama's mother?"

He left his job and started Amar Chitra Katha the same year, with the help of late G. L. Mirchandani of India Book House, when most other publishers from Allied Publishers to Jaico had rejected the concept. Later, he took on the role of writer, editor and publisher. The series went on to become a publishing milestone for the Indian comic book scene, selling over 86 million copies of about 440 titles.

The idea and proposal for Amar Chitra Katha was made by a Bangalore book salesman called G.K. Ananthram which led to the first Amar Chitra Katha comics being produced in 1965—in Kannada, not English. “The English ACK titles begin from number eleven because the first ten were in Kannada,” clarifies Ananthram. To Anathram’s satisfaction, the venture was a great commercial success which lead to the head office in Mumbai pursuing the Amar Chitra Katha idea diligently, and the rest is history. “They brought in Anant Pai” says Ananthram. “And he built a wonderful team and a great brand.” 

In 1969, Anant Pai founded Rang Rekha Features, India's first comic and cartoon syndicate, and started the children's magazine Tinkle in 1980. His involvement with the above, and the rapport he shared with his readers earned him the title "Uncle Pai".